Region: East of England
Programme: Enterprise Capital Funds
Started in Cambridge, Grapeshot is a brand safety platform that helps marketers, publishers and media organisations target customers more accurately in any language and in real time, globally.
It required funding to continue development of its products and services, and grow key teams within the business. It received initial investment from the Bank’s Enterprise Capital Fund delivery partner IQ Capital in 2009, and several rounds of additional funding, with the last round in 2017.
In 2018, Grapeshot was acquired by Oracle for $325m, providing a significant return multiple to investors.